Saturday, June 26, 2010

New Media Workshop at TDP Convention

I'm at a great new media workshop at the TDP convention. My friend Matt Glazer is doing a great job talking about how social media needs to be integrated with all of your communication tools and strategies - and that you need to use all of the social media tools. The integration he's talking about is vertical integration - putting buttons on your website and in your emails that offer the opportunity for people to connect with you the way they want to- through Twitter, Facebook, YouTube, email list, etc.

Here are some resources we've been given on social media and politics:

Wikipedia - article from Politics magazine

Google campaign toolkit

Study of best online advertising practices

Facebook Resources:
tips for advertising
Inside Facebook blog 
How to Facebook from Wellstone Action
Twitter how-to blog and Twitter guidebook

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